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Why is the price of the Greek salad rising? | 23 Aug. 2025, 10:00

At the very moment when the business world and the media are cultivating a new storytelling around the humble cucumber-and-tomato salad – where cucumber becomes a sun in slices, tomato a ruby of the garden melting into olive oil, and feta a small manifesto of Mediterranean life – public opinion, on the other hand, is outraged by the phenomenon of the “golden tomato” and prices that seem to squeeze not only the wallet but also common sense.

This Saturday, 23 August at 10:00 Athens time, “Ariadni’s Thread” takes on the hot topic of the summer: “Should a Greek salad really cost €30?”

Produced and presented by Ariadni-Sofia Kouri

Broadcast: Saturday, 23 August 2025, at 10:00 Athens time

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